Heilongjiang graphic design training institution

Design is the combination of technology and art, is the product of the commercial society, in the commercial society need art design and creative ideal balance, need to be objective and restraint, need to speak for the client through the mouth of the author。The key to design is to discover that it can only be done through continuous deep feelings and experiences, and that it is a challenge for designers to impress others。Design should be moving, enough details can move people, graphic creativity itself can move people, color creative taste can move people, material texture can move people...The design of a variety of elements of the organic artistic combination。In addition, the designer should understand that the rigorous attitude itself can cause people's spiritual vibration。

Heilongjiang graphic design training institution

The term "flat" at the time meant not only that the work was two-dimensional and flat, but also that it was mass-produced and therefore distinguished from individual pieces of art。The word "design" is translated from the Japanese character "design"。In the Japanese translation of the word "design", in addition to the word "design", "design", "composition", "shape" and other Chinese words to represent "design".。So in understanding what is "design", we can first explain these words: the English design comes from the Latin de-sinare, meaning "to make a sign"。In the 16th century, the Italian word disegno began to have the modern meaning of design, and later through the French intermediary, and then the English reference, becoming the modern English design。

Heilongjiang graphic design training institution

This stage is accompanied by a relatively long-term process, your design level may be very unstable, you are sometimes confused, sometimes happy, with a lot of practice and the design of the whole operation process gradually mastered, began to mature designers。It is clear that design is commercial art design rather than pure art, design = business + technology + art.First of all, the purpose is different: art is the work of the artist, is the sublimation and expression of their own ideas, design is the means of commodity sales, is to meet the needs of consumers。It is important to understand that two very clear concepts can often be confused。Many designers have just come to work, often follow their own feelings, feel that my design is good, but by the customer's frown, or be eliminated by the design director, or more from the perspective of consumers, customers and the market to consider。

Heilongjiang graphic design training institution

Visual elements: Conceptual elements are meaningless if they are not reflected in the actual design。Conceptual elements are usually embodied through visual elements, including the size, shape, color, and so on。Relational elements: How visual elements are organized and arranged on the screen is determined by relational elements。Including: direction, position, space, center of gravity and so on。Practical elements: refers to the meaning, content, purpose and function of the design。Students can master the relevant design principles, Photoshop bitmap processing software, CorelDRAW vector graphics software and other drawing techniques in a short period of time;And the basic theory of graphic design, mode of thinking, module training, project design research and other practical courses。

Heilongjiang graphic design training institution

Graphic design includes six categories, which are: logo design (logo design, trademark design);Packaging design;VI design;Advertising design;Poster design;Album design。Graphic design, also known as visual communication design, is the "visual" as a means of communication and expression, through a variety of ways to create and combine symbols, pictures and words, so as to create a visual representation used to convey ideas or messages。Logo design is not only the design of practical objects, but also a graphic art design。It has similarities with other graphic arts in expression and its own art laws。